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Terraluna Design, ltd. was founded in 1996 with the focus on fitness and recreational industry products. Terraluna Design founder, Dan Moon, has been engaged in this industry for nearly 20 years starting during the early days of the fitness boom. Dan served Avita Health & Fitness as VP R&D, then moved on to manage Schwinn’s R&D during the early 90s.
Though we have seen trends come and go, it is clear that fitness and recreation products have seen not only a steady rise in popularity, but greater sophistication in both concept and design.
It should be clear to keen observers of this industry that, all else being equal in this crowded field, that the future belongs to the producers and marketers of the best product design.
Terraluna Design will strengthen your market position with products designed to compete and win.
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"Between two products equal in price, function and quality, the one with the most attractive exterior will win." - Raymond Loewy
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